Craft
The art of perfumery
A fragrance is a structure. It opens, it evolves, it settles. Understanding its three movements is the key to understanding how a scent lives on the skin.
The composition
Top, heart & base
Top notes
The opening
Bright and immediate — the first impression that fades within minutes.
Heart notes
The character
The soul of the fragrance, blooming as the top notes recede.
Base notes
The signature
Deep and lasting — what remains hours later on the skin.
The Art of Perfumery
A fragrance is a structure in three movements. The top notes are the opening — bright and immediate, fading within minutes. The heart notes are the character, blooming as the top recedes. The base notes are the signature — deep and lasting, what remains hours later on the skin.
Understanding these three movements is the key to understanding how an Appeal Aroma scent lives and lasts.